Month: April 2019

Q&A: Should I Choose a Business Name or Operate Under My Own?

Q: I’ve been holding myself back from growing my freelance business because I haven’t been able to find the perfect business name yet. I want to present myself in a professional way and attract good clients, so I thought I should have an “official” brand. But lots of people in my industry do business under …

Q&A: Should I Choose a Business Name or Operate Under My Own? Read More »

How to *Not* Choose a Niche as a Freelance Writer

Find your niche! It’s one of the hottest pieces of advice in freelance writing these days. “Trying to do everything for everybody leaves you doing nothing for nobody,” say the freelance gurus. “If you don’t niche down, don’t bother starting up!” This growing emphasis on specializing is a function of the increasing competitiveness of the …

How to *Not* Choose a Niche as a Freelance Writer Read More »

The Truth About Freelance Pricing

One question I hear frequently from freelance writers — both new and experienced — is: “What price should I quote for this particular project?” Variations on this question are “What’s the going rate for this?” and “What do other people usually charge for this?” When people post these questions on online chat forums, most often …

The Truth About Freelance Pricing Read More »

How To Figure Out Your Required Hourly Rate — and Then Hide It

It is one of the core principles of freelancing that it’s generally better to seek flat rates than hourly rates when pricing your work. Unless you work very slowly or the project is not what it at first appears, flat rates will likely end up allowing you to make more money. In fact, if you …

How To Figure Out Your Required Hourly Rate — and Then Hide It Read More »